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Running a user test session
Talking to your users will help you uncover problems and opportunities to improve your city service.
Intercepting participants in a public place
- Introduce yourself and remind people that it’s short
- If you’re at the Permit Center, offer to keep an eye on their #
- Use a script like this:
“Hi, my name is _____. We’re working with the City to help make the services more user-friendly. We’re looking to ask your feedback on a few ideas we’re testing. It’s short, and will only take 10 minutes.
Observe & Take good notes
- Jot down 2 to 3 things the user struggled with (if anything) and any surprises
- Don’t write down anything a user says that’s indiscreet (or incriminating)
- When moderating a user session:
- Remind users there aren’t any right or wrong answers
- Keep your responses neutral ( “Mm hmm”, “Uh huh”, “I hear you”)
- Don’t give clues, express your own opinions, or tell them what to do.
| If... | Say... |
|---|---|
| You’re not sure what the user is thinking | “What are you thinking?” |
| The user seems surprised by something | “Is that what you expected to happen?” |
| The user ask for a clue “Should I use the ___?” | “What would you do if you were at home? (wait for answer).”Go ahead and try that.” |
| You’re not sure what triggered the user’s comment | “Was there something in particular that made you think that?” |
| The user is concerned they’re not giving you what you need. | “No, this is very helpful.” |
| You want to make sure you’ve understood correctly. | “So what I hear you saying, [paraphrase what the user just said]. Is that correct?” |
