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Senior Leadership Team and Office Directors
Assistant City Manager
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Lee has a significant range of government experience and holds strong partnerships in the community and within the City of San José organization. In his current role as Assistant City Manager and Chief Operating Officer, he works with the City Manager through the coordination and engagement of departments to carry out City Council policy direction and ensure service delivery goals. In his current portfolio he oversees all public safety departments as well strategic support functions.
Lee has also been a Deputy City Manager with portfolios consisting of environmental and utility services, as well as, transportation and aviation city service areas, which include the Community Energy, Environmental Services, Airport, and Transportation departments. In addition, he simultaneously served as Co-Director of the City’s Emergency Operations Center during the City’s COVID-19 pandemic response.
Lee has previously held the position of the City Manager’s Chief of Staff and Director of the City Manager’s Office of Administration, Policy, and Intergovernmental Relations. Before these positions, Lee spent time as the Budget Director for the Mayor’s Office, as an Assistant to the City Manager, and as a Senior Executive Analyst in the City Manager’s Office of Economic Development working on downtown issues. He began his City Hall career as the Chief of Staff for the Office of former Councilmember Nancy Pyle. Lee also spent time in Sacramento serving as a Legislative Aide.
Born and raised in San José, Lee holds a Master of Public Administration in public policy and administration in local government from the University of Colorado, Denver and a Bachelor of Arts in political science from Sonoma State University. He also holds a certificate in local government management and leadership from Harvard University, Kennedy School of Government.
Deputy City Manager
408-535-4884
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Angel Rios, Jr., is a leader with 25 years of professional experience working in both the public and non-profit sectors. He currently serves as the Deputy City Manager for the City of San José. Angel previously served as the Director of Parks, Recreation, and Neighborhood Services. Prior to joining the City of San José, Angel served as the Associate Director of the largest Latino based, non-profit in Santa Clara County.
Angel holds a master’s degree in Public Administration and a bachelor’s degree in Political Science and Government. He is a senior fellow of the American Leadership Forum. Angel has served as one of the chief architects of the Mayor’s Gang Prevention Task Force, an anti-violence effort that has received national acclaim for its effectiveness in redirecting youth away from gangs and keeping neighborhoods safe. He was an appointed member of the Governor’s California Gang Reduction, Intervention, and Prevention Board (CalGRIP) and has assisted the White House and the Office of the Attorney General launch a “National Youth Violence Prevention Forum.”
Deputy City Manager
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With a career in urban planning that spans 30 years, Rosalynn Hughey has a passion for city building, placemaking and civic engagement. She serves as Deputy City Manager for the City of San José, and provides leadership for the City’s broad range of planning and development services, including stewardship of the Envision San Jose 2040 General Plan. Rosalynn also leads Citywide initiatives, such as Climate Smart San José, Diridon Station Area Implementation/BART Phase II, and Public Life Strategy. Prior to joining the City of San José, Rosalynn served as Deputy Director in the Washington, D.C. Office of Planning, where she led dozens of neighborhood and transit-oriented development plans and large-scale planning/redevelopment projects. Rosalynn is a Senior Fellow of the American Leadership Forum Silicon Valley. She is a member of the American Planning Association, including the Big City Planning Directors’ Institute. Rosalynn is also an active member of the Urban Land Institute, serving on the Executive Board of the San Francisco District Council and selected as a 2017 Fellow of the Rose Center for Public Leadership in Land Use.
Deputy City Manager
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Jennifer Schembri serves as a Deputy City Manager for the City of San José.
Jennifer has been with San José for nearly 20 years, starting in 2004 as an Executive Analyst in the City Manager’s Office. After a series of promotions, she most recently held the duo position of Director of the City Manager’s Office of Employee Relations and Director of the Human Resources Department. As Director of Employee Relations, she assumed the role of Chief Labor Negotiator and led the City through a pension reform settlement, and many successful negotiations with all 12 of the City’s bargaining units. This included both the Police and Fire unions, providing her ample knowledge of departmental operational challenges. She also worked closely with department leadership over the years in negotiations and to resolve issues. As Director of Human Resources, she spearheaded efforts to reduce the City’s vacancy rate. Most recently, the team reduced the rate from 13.4% in July 2023 to a June 2024 expected rate of approximately 10% supporting the City Manager’s Foundational Strategic Support Area of Making San José a Great Place to Work. She also restored the Workforce Learning and Development Team, which provides varied training opportunities to support City employees in their professional development and creates meaningful relationships with community partners, students, and job seekers by hosting events about City careers. Jennifer has also taken on many special projects and most notably served as the Personnel Branch Director in the Emergency Operations Center during the COVID-19 pandemic. This role was responsible for personnel reassignment, safety, health and wellness.
Jennifer was recognized by the Silicon Valley Business Journal as a Women of Influence in 2016. She holds a bachelor’s degree in psychology from Saint Mary’s College in Moraga. She is a native of San José and currently lives in the City with her family.
Deputy City Manager
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Pineda started his career with a private company in 1996 before joining the City of San José’s Public Works Department in 1997 as an Engineer I/II. He joined the Transportation Department in 2000 as an Associate Engineer and, after several promotions, he became a Deputy Director in 2009. As the Deputy Director in charge of Capital Projects, Regional Projects, and Transportation Planning he managed the City’s $270 million Traffic Capital Program; highway and transit project planning and construction; roadway and geometric design, and local and regional transportation planning and policy which included developing and managing the team responsible for the implementation of BART to San José. In 2012, he joined the City of Sunnyvale as the Assistant Director of their Public Works Department and was promoted to Director of that Department in 2014. While in Sunnyvale, he managed a $40 million annual operating budget and over 180 employees within five different Divisions. During his time in Sunnyvale, he managed the $1.0 billion reconstruction of that City’s wastewater treatment plant, modernized the traffic signal system, constructed the City’s first Transportation Management Center, and implemented public/private partnerships that helped fund City projects and staff.
In 2017, he joined the City of Santa Clara as an Assistant City Manager where he provided leadership and oversight of the Department of Community Development, the Department of Public Works, the Department of Water and Sewer, and the Department of Parks and Recreation. He also led and managed the Sustainability Program, Real Estate Program, Capital Budget, and several special projects including settlement negotiations and Downtown development. Most recently, he served as the Chief Electric Utility Officer for Santa Clara, providing leadership and management of Silicon Valley Power with 235 employees and a $900+ million budget. In this role, he developed a strategic plan and implementation strategy to double the size of Silicon Valley Power. He worked with the State for $1.0 billion of new electric transmission projects; updated and modernized the Electric Load Development Fee to fund new required improvements and upgrade obsolete infrastructure; entered into contracts for over 1400MW of renewable energy; and developed new rebate programs to encourage electrification.
Pineda holds a Bachelor of Science in Civil Engineering from San José State University and is a state-licensed professional engineer. Manuel and his family are long-time San José residents.
Director, Administration, Policy, and Intergovernmental Relations
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Emily Lam is the Director of the City of San Josè's City Manager's Office of Administration, Policy, and Intergovernmental Relations where she leads a high-performing team in resolving complex administrative matters, performing City-wide policy analysis and program evaluation, and analyzing and tracking local, state, and federal legislation.
Emily began her career in 1999 as an Analyst at The Lewin Group, a research and consulting firm, in Washington, D.C. She joined the San Mateo County Health Department in 2003 as a Management Analyst III, where she developed the first countywide health inequities reduction plan and operationalized performance-based budgeting and management. In 2005, she worked as an Operations Manager for Epocrates, a health care startup. In 2007, she served as the Vice President of Health Care and Federal Issues for the Silicon Valley Leadership Group where she spearheaded a national push for immigration reform and led a multi-year campaign that brought a regional U.S. Patent and Trademark Office to San José. She joined the San Francisco Public Utilities Commission in 2015 as the Director of Policy and Government Affairs, where she managed a team of seven and oversaw state and federal lobbyists. She served as a bridge builder between utilities, associations, environmental and environmental justice groups, legislators, and regulators at the local, state, and federal levels on critical issues, including water rights, infrastructure funding, and low-income ratepayer assistance. She also helped found a state trade association, CalCCA, for local government Community Choice Aggregation electricity providers. In 2021, she was promoted to Deputy Assistant General Manager for External Affairs, helping lead over 70 staff across the divisions of Policy and Government Affairs, Community Benefits, Communications, and Strategy, Planning and Innovation.
Lam holds a Bachelor of Arts in Community Health from Brown University and a Masters in Public Policy from Harvard University.
Director, Budget
408-535-8142
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Jim Shannon has served as the City Manager’s Budget Director since June 2019 and has over twenty years of experience working within a variety of public sector agencies. Starting with the City of San José in 2012, Jim has held several positions in the Budget Office, including Assistant Director, Deputy Director, and Capital Budget Coordinator. Prior to coming to San José, he worked for the City of San Bruno in the Public Works Department, the U.S. Department of Agriculture, and the State of California’s Department of Water Resources. Jim holds a bachelor’s degree in Evolution and Ecology from the University of California at Davis, and a Master of Public Administration from San Francisco State University.
Director, Office of Communications
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Carolina Camarena brings more than 20 years of communications experience to the City Manager’s Office. A graduate of the University of California, Santa Cruz, Carolina started her public service career in former San José Mayor Susan Hammer’s Office as a Communications Coordinator. Since then, she has worked in several City of San José departments, including the City Manager’s Office, the Environmental Services Department, and most recently the Parks, Recreation and Neighborhood Services Department as the Public Information Manager. She has also served as Emergency Public Information Branch Co-Lead in the Emergency Operations Center since July 2020.
Carolina has developed several award-winning communications programs and projects. Most recently, she was the recipient of the 2020 Award of Distinction from the California Association of Public Information Officials for the community event “Explore Your Park.” Through a variety of community engagement and communication strategies, Carolina has contributed to advancing the City of San José’s core values. She will continue to advance the City’s values by transcreation - using culturally relevant and language-accessible messages and images – while ensuring all San José residents and businesses have timely and accurate information.
Carolina is a San Josean who takes great pride in working for the city she lives and grew up in. She is a graduate of Independence High School and lives in Evergreen with her family.
Director, Office of Economic Development and Cultural Affairs
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The City Manager’s Director of the Office of Economic Development and Cultural Affairs (OEDCA) is a key advisor to the City Manager. OEDCA’s mission is to catalyze job creation, private investment, revenue generation, talent development and attraction, and a diverse range of arts, cultural and entertainment offerings.
Baker began her career in 2004 as an International Trade Policy Expert with the U.S. Department of Commerce. There, she developed her acumen in negotiating bi- and multi-lateral trade agreements and served as a negotiation and compliance lead. She facilitated the delivery of millions of dollars in trade capacity-building programming to priority U.S. trading partners. In 2005, she served as a Trade Capacity Building Director for the Office of the U.S. Trade Representative. Baker worked as a consultant from 2008-2011, which took her to Ethiopia where she produced best practice materials for analyzing the country’s existing trade law framework, and then to Port Vila, Vanuatu, where she prepared Island Country stakeholders with trade impact and policy considerations in the lead up to bilateral trade negotiations with Australia and New Zealand. From 2011-2018, she was promoted from Economic Development Manager to Deputy Director, then Acting Director for the U.S. Small Business Administration in Portland, Oregon. During this time, she supervised a team of subject matter experts across three departments, raising brand visibility and ensuring delivery of quality programming that bolstered small businesses’ access to capital and capacity building; she mentored a multi-departmental team that grew the lending portfolio 275%, from $220 million to $609 million.
Baker most recently served as the President and Chief Executive Officer of the Columbia River Economic Development Council (CREDC) in Vancouver, Washington, in the state’s fastest-growing county. She developed and mentored the CREDC Business Development team to grow a sophisticated workflow for site selection, outbound prospecting, strategic incentives, partnership development, and prioritization of local infrastructure investments. The CREDC team’s successful business attraction pipeline and a technology-informed outbound recruitment workflow added $1.69 billion to the county and 3,926 jobs from 2021-2024. She represented Pacific Northwest economic policy interests as part of the Silicon Forest semiconductor and microelectronics ecosystem, with industry drivers such as Shin-Etsu Handotai (SEH) America, TSMC Washington, Hewlett Packard, nLight, ZoomInfo, AbSci, Vigor Industrial, and Analog. She also served as an appointed advisor to Governor Ferguson’s Semiconductors Workgroup.
Baker holds a Bachelor of Arts in International and Modern Studies from Pacific University, Oregon, and a Master of Arts in International Policy Studies in International Trade and Development from Middlebury Institute of International Studies in Monterey, California.
Director, Office of Emergency Management
408-794-7050
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With 33 years experience, Raymond Riordan is currently the Director of City Manager’s Office of Emergency Management for the City of San José, CA. He was hired following the historic February 2017 Coyote Creek Flood, and assisted the City in its recovery from the flood and instituting action to address the over 240 items identified in the post disaster after action and improvement report. His employment included Program Manager for Emergency Preparedness for the City of San Ramon Police Department in California, Acting Executive Director of the California Utilities Emergency Association, the Acting Security and Emergency Manager for East Bay Municipal Utility District, and Senior Emergency Planner for Contra Costa County, CA. He is a Certified Emergency Manager, recognized by the International Association of Emergency Managers (IAEM), and he serves as the elected Chair for the California Water/Wastewater Agency Response Network (or CalWARN).
Among his professional awards, he is three-time recipient of the International Association of Emergency Managers Association Partners in Preparedness Award and three-time recipient of the California Emergency Services Association President’s Award for leadership in emergency management.
He completed a BS degree from Santa Clara University, a MS degree in Industrial Organization from San José State University, and he has published articles on emergency planning in several journals, including the American Water Works Association Journal Magazine.
Director, Office of Racial and Social Equity
408-535-8146
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Zulma Maciel is the Director of San Jose’s newly created Office of Racial and Social Equity, where she aims to institutionalize equity and support sustainable, transformational change so that, ultimately, Black and Brown communities experience better outcomes. Her diverse leadership experiences, track record of authentic community partnerships, results-driven approach, and commitment to racial justice has enabled Zulma to live out her calling in this new role.
Zulma has served the public for over two decades in various capacities, such as, policy development, administration, and management of a $15M grant portfolio. In 2015, she became the first Director of San Jose’s Office of Immigrant Affairs committed to creating an environment of belonging and service to immigrants and refugees. Collaboratively with community partners, Zulma developed the City’s first Welcoming San Jose Plan that outlined an ambitious set of goals and strategies in service of immigrants and refugees.
In her spare time, Zulma volunteers on local non-profit boards and regularly enjoys hiking and Pilates. Zulma is binational (México and US citizen), bilingual, and bicultural. She earned a B.A in Sociology from the University of California, Santa Cruz.
